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Brian Fleming, experienced Fractional CMO and founder of StartupCMO, presenting a marketing growth strategy to startup leaders.

Launch, Grow, Scale, or Exit – I'll Help Take Your B2B Startup or Scaleup From Vision to Velocity

Bring clarity and structure to your vision with strategic marketing leadership.

Whether you're launching a new product, scaling your business, or preparing for an acquisition, I focus on high-impact execution that helps you achieve your goals.

Get Strategic Clarity & Actionable Execution With Your Fractional CMO Partner

Whether you're struggling to articulate your value proposition, design an intuitive user journey, or scale your marketing efforts, I bring clarity and focus to every step of the process.​

I bring a clear, concise hands-on approach, quickly identify opportunities and challenges, then implement high-impact marketing strategies that drive meaningful business outcomes.​

As Your Fractional CMO, I Will:

Clarify and target your messaging across all touch-points

Define & position your brand or product for maximum impact

Create a frictionless user journey and intuitive product UX

Attract users & generate demand for your brand or product

Scale your marketing or set you up for funding or a sale

I Specialize in Helping:

Startups & SaaS providers that need strategic marketing leadership 

Growing SaaS & other B2B businesses that want to scale marketing 

I partner with visionary founders and CEOs who have a wealth of ideas but need a strategic partner to bring them into focus – without the long-term commitment of a full-time CMO.

Ready to transform your vision into strategic growth?

Recent Success Stories

Aire AI App-Builder

Built brand from scratch, leading all aspects of demand generation and digital marketing.

1K+

Scaled organic search traffic from 0 to 1K+ over four months through SEO-driven content.

25%

Achieved 25% organic traffic-to-registered user conversion rate.

300%

Increased user acquisition by 300% over four months.

Planet Crust, service provider for Corteza low-code platform

Led rebranding, aligning messaging, design, and value proposition to market needs.

200%

Increased organic lead volume by 200% through strategic SEO and content marketing.

250%

Scaled organic traffic by 250%.

10X

Increased pipeline of sales opportunities by 10X.

Box+Dice real estate CRM

Led full rebrand, strengthening market positioning, customer acquisition, and exit value.

$10M

Successfully repositioned brand, contributing directly to $10M acquisition.

$$$

Developed and executed sales enablement strategies, including pricing models and sales processes.

Become the next success story!

Meet Your Fractional CMO

I'm Brian, as a seasoned, data-driven fractional chief marketing officer and creative with over 20 years of experience in B2B SaaS, tech, and enterprise markets. I help founders and CEOs clarify their vision, untangle their messaging, and simplify their complex ideas – synthesizing them into a clear, actionable plan that delivers measurable results.

I specialize in brand messaging, market positioning and differentiation, user journey and product UX, demand generation, go-to-market strategies and aligning marketing with sales to drive revenue growth for startups. I thrive at the intersection of strategy, creativity, and data – ensuring marketing efforts translate into tangible business outcomes.​

Unique ability to unscramble complex ideas and synthesize them into a clear strategic roadmap.

A keen understanding of brand messaging, positioning and differentiation.

A strategic focus on aligning marketing with sales to drive revenue growth.

Experience leveraging automation, content, and AI to fuel business growth.

Expertise designing seamless user journeys and intuitive product UX the boosts user uptake and retention.

Expertise in building high-impact marketing plans from the ground up.

Proven success in creating demand-generation strategies that boost customer acquisition.

Experience creating go-to-market (GTM) strategies that align with core visions and maximize return on investment (ROI).

As Your Fractional CMO, I Bring:

Proven expertise in demand generation & GTM strategy

Strategic alignment of sales, marketing & product.

Brand positioning & differentiation strategies.

Performance marketing & automation expertise

Intuitive understanding of user journeys and product UX

Brian Fleming, Fractional CMO and founder of StartupCMO, discussing strategic marketing approaches with a group of startup founders.

Ready to help your startup launch, grow, scale, or exit?

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